Reflection #2 Emily Emmons

The idea of having a “digital identity” may seem far-fetched to some, but with modern-day technology and communication, it is a genuinely legitimate concept.

The truTV video that explains why Facebook isn’t free does an excellent job in defining what a digital identity is. Facebook information about a person’s likes, keywords, searches, habits, and preferences is stored and contributes to one’s digital identity. This information is constantly being sold around to various advertising companies that flood one person’s feed with ads that align with his/her interests. This idea leaves the question in my mind, why hasn’t any action been taken to protect our identities? At what point will action against this operation be necessary?

There are 20 basic rules to follow for digital citizenship: 10 dos and 10 don’ts. These provide a guideline for minding manners on the internet. The dos, in summary, are to express yourself while being cautious of what you share and keep in mind the audience involved. The dont’s, generally state to not steal content/identity or engage in personal arguments with strangers. I believe these points are key to promoting oneself and having a successful digital career. Having a digital career is a great way to network oneself and make connections that lead to great opportunities.

There is an article that suggests a population increase in wearable technology. This could contribute to an even more personal digital identity. In addition to one’s internet persona of interests and patterns, physical measurements and information will also be stored. Habitual activities such as diet, sleep, and physical activity provide a personal understanding of an individual. This leads me to the question, will this intimate information be protected?

The CNN video addressing the topic of “Healing the Future” discusses ideas that can save lives. It proposes the idea that “hope is the best medicine”. Modern medicine is exponentially improving to save lives everywhere. With this advancement in technology, our digital identities may expand further and infiltrate even more into our confidential lives.

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